Hard-hitting social campaign and video project for Cheerios. I used existing brand photography and packaging assets to create social carousels that hit on priority brand messaging. For the digital animated video, I created custom graphics for the clouds and 3D heart balloons paired with brand footage and everyone's favorite Buzz!
Art Direction & Design: Audrey Lanners
Copywriting: Sashwatha Sridhar
Creative Direction: Tess Nyberg
Video Animation: 3Volts
DESIGN & ANIMATION DIRECTION FOR ANIMATED VIDEO
